Execute your Way to Success with Mal McCallion

1 Minute Read


Episode 45

Mal McCallion was part of the teams that launched both Zoopla and Primelocation and, with the experience of growing these businesses to multi-million plus valuations, in 2015 set up Growtion to help SMEs shortcut many issues that they typically face.

He has spent 30 years in high-growth organizations, becoming increasingly obsessed with the ’elements’ of business that make some SMEs succeed where others fail.

Using a strong base of activities around Product, Marketing, and Sales, Growtion has helped dozens of startups and scaleups execute their way to success


Topics Discussed:

    • Three areas of focus for business growth
    • Elements to fast growth
    • When to pivot
    • Why you shouldn’t worry about “the how”
    • Product market fit in a changing market
    • A product packaging/pricing strategy to consider
    • What marketing is really all about today.

Resources mentioned

Connect with Mal


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Picture of Darrell Evans

Darrell Evans

Darrell Evans is a serial entrepreneur, investor, and Co-founder/CEO of Yokel Local Digital Marketing Agency. He and his teams have helped businesses generate over $300M+ in revenue online. Every month, he leads virtual workshops teaching actionable strategies and tips from his experience helping companies market, grow, and scale.