--- title: How to Write an Unputdownable Book with Matt Rudnitsky description: My guest today is an author and entrepreneur who turns entrepreneurs and interesting people into authors. After leaving, the University of Michigan and becoming a sports writer, he accidentally wrote a best seller in 10 days at an interesting pivot point in his live. image: https://www.darrellevans.net/hubfs/matt-rudnitsky.jpg --- [![DarrellEvans.net_Logo-Alternate-1](https://www.darrellevans.net/hs-fs/hubfs/DarrellEvans.net_Logo-Alternate-1.png?width=340&height=40&name=DarrellEvans.net_Logo-Alternate-1.png "DarrellEvans.net_Logo-Alternate-1")](https://www.darrellevans.net) - [ABOUT](https://www.darrellevans.net/about-darrell-evans) - [PODCAST](https://www.darrellevans.net/podcast) - WORK WITH ME - [FREE GROWTH PLAYBOOK](https://www.darrellevans.net/playbook) - [JOIN INNER CIRCLE](https://mindshiftinnercircle.com/plans/1989042?bundle_token=278d3bea1e8a5bca15d8847f0a57cad1&utm_source=manual) - [HIRE MINDSHIFT DIGITAL](https://mindshiftdigital.co) - [PARTNER WITH DARRELL](https://www.darrellevans.net/apply) [CONSULTING](https://go.darrellevans.net/apply) [![DarrellEvans.net_Logo-Alternate-1](https://www.darrellevans.net/hs-fs/hubfs/DarrellEvans.net_Logo-Alternate-1.png?width=340&height=40&name=DarrellEvans.net_Logo-Alternate-1.png "DarrellEvans.net_Logo-Alternate-1")](https://www.darrellevans.net) [CONSULTING](https://go.darrellevans.net/apply) [![DarrellEvans.net_Logo-Alternate-1](https://www.darrellevans.net/hs-fs/hubfs/DarrellEvans.net_Logo-Alternate-1.png?width=340&height=40&name=DarrellEvans.net_Logo-Alternate-1.png "DarrellEvans.net_Logo-Alternate-1")](https://www.darrellevans.net) - [ABOUT](https://www.darrellevans.net/about-darrell-evans) - [PODCAST](https://www.darrellevans.net/podcast) - WORK WITH ME - [FREE GROWTH PLAYBOOK](https://www.darrellevans.net/playbook) - [JOIN INNER CIRCLE](https://mindshiftinnercircle.com/plans/1989042?bundle_token=278d3bea1e8a5bca15d8847f0a57cad1&utm_source=manual) - [HIRE MINDSHIFT DIGITAL](https://mindshiftdigital.co) - [PARTNER WITH DARRELL](https://www.darrellevans.net/apply) [CONSULTING](https://go.darrellevans.net/apply) [![DarrellEvans.net_Logo-Alternate-1](https://www.darrellevans.net/hs-fs/hubfs/DarrellEvans.net_Logo-Alternate-1.png?width=340&height=40&name=DarrellEvans.net_Logo-Alternate-1.png "DarrellEvans.net_Logo-Alternate-1")](https://www.darrellevans.net) [CONSULTING](https://go.darrellevans.net/apply) - [ABOUT](https://www.darrellevans.net/about-darrell-evans) - [PODCAST](https://www.darrellevans.net/podcast) - WORK WITH ME - [FREE GROWTH PLAYBOOK](https://www.darrellevans.net/playbook) - [JOIN INNER CIRCLE](https://mindshiftinnercircle.com/plans/1989042?bundle_token=278d3bea1e8a5bca15d8847f0a57cad1&utm_source=manual) - [HIRE MINDSHIFT DIGITAL](https://mindshiftdigital.co) - [PARTNER WITH DARRELL](https://www.darrellevans.net/apply) [The MindShift Podcast](https://www.darrellevans.net/blog/tag/the-mindshift-podcast) # How to Write an Unputdownable Book with Matt Rudnitsky By [Darrell Evans](https://www.darrellevans.net/blog/author/darrell-evans) 1/19/23, 2:43 PM 1 Minute Read ## Episode 33 My guest today is an author and entrepreneur who turns entrepreneurs and interesting people into authors. After leaving, the University of Michigan and becoming a sports writer, Matt Rudnitsky accidentally wrote a best seller in 10 days at an interesting pivot point in his live. You don’t need to “get a publisher.” You don’t need to be chosen. You just need a worthwhile idea, and a framework which we’ll discuss. #### Topics in this episode: - - The two requirements to writing a book - A key insight to validate your book ideas - Matt’s signature “Platypus Process” - The wrong way to monetize the book and what to do instead - How to build your book’s audience   Get free access to his 5-day email course: “No Idea to Chapter One: The First Step to Self-Publishing a Classic” => [platypusbooks.com/mindshift](http://platypusbooks.com/mindshift) ## Connect with Matt on LinkedIn [Visit Matt’s website](https://www.rudbits.com/) ### **Like today’s show? ** If so, be sure to [subscribe](https://www.themindshiftpodcast.com/subscribe) to be notified so you never miss a show. If you had an ah-ha moment, we’d love to hear about it. Use the hashtag #themindshiftpodcast and tag Darrell using #mrdarrellevans on his social channels below.   ## Connect with Darrell on Social Media: [Instagram](https://www.instagram.com/mrdarrellevans/) [Facebook](https://www.facebook.com/darrellevansfan) [LinkedIn](https://www.linkedin.com/in/mrdarrellevans) [Twitter](https://twitter.com/mrdarrellevans) Need a business growth coach? Apply to with Darrell: [www.darrellevans.net](https://www.darrellevans.net/) This show is sponsored by [The MindShift Podcast Store](https://teespring.com/stores/mindshift-podcast-store)   [![Picture of Darrell Evans](https://app.hubspot.com/settings/avatar/80078bcd8d1fa1658c867a527289faf4)](https://www.darrellevans.net/blog/author/darrell-evans) #### Darrell Evans Darrell Evans is a serial entrepreneur, investor, and Co-founder/CEO of Yokel Local Digital Marketing Agency. He and his teams have helped businesses generate over $300M+ in revenue online. Every month, he leads virtual workshops teaching actionable strategies and tips from his experience helping companies market, grow, and scale. Author ## Recommended For You [![5 Best Books for Service-Based Entrepreneurs (Written at Least 15 Years ago)](https://www.darrellevans.net/hubfs/the-biggest-entrepreneurial-mistakes%20(1).png)](https://www.darrellevans.net/blog/5-best-books-for-service-based-entrepreneurs-written) [The MindShift Podcast](https://www.darrellevans.net/blog/tag/the-mindshift-podcast) 1 Min Read ### [5 Best Books for Service-Based Entrepreneurs (Written at Least 15 Years ago)](https://www.darrellevans.net/blog/5-best-books-for-service-based-entrepreneurs-written) [![Picture of Darrell Evans](https://app.hubspot.com/settings/avatar/80078bcd8d1fa1658c867a527289faf4) Darrell Evans 1/19/23, 3:32 PM](https://www.darrellevans.net/blog/author/darrell-evans) [![](https://www.darrellevans.net/hubfs/Banner%201-1.png)](https://www.darrellevans.net/blog/kamal-ravikant-on-the-power-of-loving-yourself-visualization-part-2) [The MindShift Podcast](https://www.darrellevans.net/blog/tag/the-mindshift-podcast) 2 Min Read ### [Kamal Ravikant on Venture Capitalism, Becoming a Writer and Practical Tips on Self Love Part 2](https://www.darrellevans.net/blog/kamal-ravikant-on-the-power-of-loving-yourself-visualization-part-2) [![Picture of Darrell Evans](https://app.hubspot.com/settings/avatar/80078bcd8d1fa1658c867a527289faf4) Darrell Evans 7/20/23, 2:00 PM](https://www.darrellevans.net/blog/author/darrell-evans) [![](https://www.darrellevans.net/hubfs/Darrell-3.png)](https://www.darrellevans.net/blog/transforming-lives-a-conversation-with-dr.-herbert-harris) [The MindShift Podcast](https://www.darrellevans.net/blog/tag/the-mindshift-podcast) 4 Min Read ### [Transforming Lives: A Conversation with Dr. Herbert Harris](https://www.darrellevans.net/blog/transforming-lives-a-conversation-with-dr.-herbert-harris) [![Picture of Darrell Evans](https://app.hubspot.com/settings/avatar/80078bcd8d1fa1658c867a527289faf4) Darrell Evans 5/11/23, 2:00 PM](https://www.darrellevans.net/blog/author/darrell-evans) ![DarrellEvans.net_Logo_Alternate_White-1](https://www.darrellevans.net/hubfs/DarrellEvans.net_Logo_Alternate_White-1.png) Darrell Evans is one of the top business consultants in the world, helping companies market, grow, and scale their business past seven figures. [Follow us on Instagram](https://www.instagram.com/mrdarrellevans) [Follow us on Facebook](https://www.facebook.com/darrellevansfan) [Follow us on LinkedIn](https://www.linkedin.com/in/mrdarrellevans) [Follow us on Twitter](https://twitter.com/mrdarrellevans) [Follow us on Facebook](https://www.youtube.com/channel/UCrLBbKeTexOv3TBJExnA35Q) [Follow us on Facebook](https://podcasts.apple.com/us/podcast/the-mindshift-podcast-with-darrell-evans/id1473902927) - [ABOUT](https://www.darrellevans.net/about-darrell-evans) - [PODCAST](https://www.darrellevans.net/podcast) - WORK WITH ME - [FREE GROWTH PLAYBOOK](https://www.darrellevans.net/playbook) - [JOIN INNER CIRCLE](https://mindshiftinnercircle.com/plans/1989042?bundle_token=278d3bea1e8a5bca15d8847f0a57cad1&utm_source=manual) - [HIRE MINDSHIFT DIGITAL](https://mindshiftdigital.co) - [PARTNER WITH DARRELL](https://www.darrellevans.net/apply) Copyright © 2018-2024 CANI 365 LLC. 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